SHOP BY CATEGORY
New PRODUCTS
COMING SOON ON THE WEB
Shop
Our looks

Shop the look

Shop the look

Shop the look

Shop the look

Shop the look





Limited time only
JOIN THE TRIBE AND GET 10% OFF YOUR FIRST PURCHASE!
Be the first to know about our new designs, campaigns, and offers.

GIFTS
A BOATO gift is not just jewelry it is a statement of style and character. Each piece is crafted with excellence using 316L steel, natural stones, and refined luxury finishes, brought to life through artisanal precision that transcends fleeting trends. Our creations embody strength, distinction, and a silent language of masculine elegance, turning every gift into a memorable gesture.
To give BOATO is to give presence. A bracelet, a ring, or a pendant becomes a symbol of confidence, success, and individuality pieces that accompany the wearer in daily life and in their most important moments. That is why our designs are the perfect detail: timeless, understated, and powerful enough to always be remembered.
Our services
Personalization
We believe every man has a unique style. That’s why we offer a personalization service that allows you to adapt our pieces to your identity: choosing stones, finishes, and details that transform a jewel into an authentic reflection of your character.
Maintenance and repairs
Durability is an essential part of our creations. Through our maintenance and repair service, we ensure that your pieces always preserve their quality and presence. From restringing and size adjustments to restorations, every intervention is carried out with the same care and precision with which your jewelry was originally crafted.
Engravings
Engravings are the perfect way to turn a piece into a lasting memory. With precise techniques and refined finishes, we can add initials, dates, or symbols that give your jewelry intimate and personal value, making it even more meaningful.

Men's jewelry
For thousands of years, men’s bracelets made of shells, bones, or minerals had a deeper purpose than decoration. They symbolized power, military rank, tribal identity, and even served as protective amulets. That same essence now lives on in the streets of the world’s great capitals, where men’s jewelry has become a statement of identity and masculinity.